The Brief: Launch the new Kia SOUL in a new and fun way that captures the attention from the young target group.
SOUL meets DASK NFT
TV, Social and beyond
What we did: We partnered with The Dead Army Skeleton Klub to launch the first ever spot using NFT characters.
Deliverables: TV commercials, Social content and PR in the NFT universe.
NFT News Today
and many more...